We alllll know that retail isn't an "if you build it they will come" situation.
You gotta get in front of the right people at the right time, and say the right thing to make a sale.
So if you've got a product to sell and a story to share, let's talk about how to make you some mailbox money, honey.
I've been a digital marketing geek since 2014 and earned my stripes dabbling in all the disciplines like email, social, web, copywriting, blogging, and more.
In 2020, I did some soul searching (sheesh, didn't we all?!) and realized that my one true marketing love was e-commerce emails, and I was ready to say "I do" to email forever.
We're laser-focused, because I believe in doing what you're good at and letting go of the rest.
Which might be why you're here?
But, I sure did!
Shop Pop's signature process starts with a heavy pour of proven strategy. Then, we spike your sales with high-powered automations, so you can make money while you sleep. Finally, we serve it all up with fresh campaigns that make your shop pop.
Sounds kinda, fun right?
Saying what you mean. Finding the hack. Making plans. Automating everything. Being kind. Email marketing, duh.
Tiny fonts. Very en vogue, but very ineffective. If someone has to pinch and zoom to read your email, they will not read it.
Enneagram 3 - The Achiever
ENTJ - The Commander (but like, I'm nice about it.)
Keeping it real in Athens, GA with my college sweetheart, Brennen, and baby boy, Micah.
watching:
whatever Andy Cohen makes
LISTENING:
The Lazy Genius Podcast
WEARING:
Olive & June nail polish
loving:
Saturday walks with my fam
DRINKING:
Aperol Spritz
Systems, spreadsheets, and schedules are my idea of a good time.
A/B tests are my love language.
Ugly emails don't make money.
This
or
That
This
kLAVIYO
PODCAST
TRELLO
DIGITAL
ETSY
EARLY BIRD
CANVA
MAILCHIMP
BOOK
ASANA
ANALOG
SHOPIFY
NIGHT OWL
PHOTOSHOP
Playing favorites isn't nice, but I have a few.