If you're trying to sell  stuff on the internet,  THEN you're in the  right spot.

My team and I design marketing emails that make you look good, sound good, and make good money.

LET'S MAKE YOUR SHOP POP

We alllll know that retail isn't an "if you build it they will come" situation. 

You gotta get in front of the right people at the right time, and say the right thing to make a sale. 

I'm all-in on email marketing, because email works.

In fact, I've helped my clients make over $7,000,000 from the inbox alone. 

I'm all-in on email marketing, because email works. In fact, I've helped my clients make over $4,000,000 from the inbox alone. 

So if you've got a product to sell and a story to share, let's talk about how to make you some mailbox money, honey. 

Hi, I'm Katie Salmon

I've been a digital marketing geek since 2014 and earned my stripes dabbling in all the disciplines like email, social, web, copywriting, blogging, and more. 

In 2020, I did some soul searching (sheesh, didn't we all?!) and realized that my one true marketing love was e-commerce emails, and I was ready to say "I do" to email forever. 

Shop Pop Marketing is a full-service email marketing agency exclusively serving product-based businesses.

We're laser-focused, because I believe in doing what you're good at and letting go of the rest. 

Which might be why you're here? 

My guess is you didn't start your shop because you wanted to stress over subject lines and what to say in your welcome sequence.

But, I sure did! 

Shop Pop's signature process starts with a heavy pour of proven strategy. Then, we spike your sales with high-powered automations, so you can make money while you sleep. Finally, we serve it all up with fresh campaigns that make your shop pop.

Sounds kinda, fun right?

HERE'S THE SKINNY

I BELIEVE IN

Saying what you mean. Finding the hack. Making plans. Automating everything. Being kind. Email marketing, duh.

NOT ABOUT

Tiny fonts. Very en vogue, but very ineffective. If someone has to pinch and zoom to read your email, they will not read it. 

PERSONALITY TYPE

Enneagram 3 - The Achiever 
ENTJ - The Commander (but like, I'm nice about it.)

YOU CAN FIND ME

Keeping it real in Athens, GA with my college sweetheart, Brennen, and baby boy, Micah.

what's poppin'

watching: 

whatever Andy Cohen makes

LISTENING:

The Lazy Genius Podcast

WEARING:

Olive & June nail polish

loving:

Saturday walks with my fam

DRINKING:

Aperol Spritz

I hang my hat on

efficiency

Systems, spreadsheets, and schedules are my idea of a good time.

CURIOSITY

A/B tests are my love language.

BEAUTY

Ugly emails don't make money.

This

or

That

This 

THAT

kLAVIYO


PODCAST


TRELLO


DIGITAL


ETSY


EARLY BIRD


CANVA

MAILCHIMP


BOOK


ASANA


ANALOG


SHOPIFY


NIGHT OWL


PHOTOSHOP

Playing favorites isn't nice, but I have a few.

HAPPY MAIL:

Katie worked with us to put together a plan and has completely turned our email marketing efforts into a successful marketing channel. Not to mention, I am now able to focus on running the other aspects of my business without having to lose sleep over email marketing concerns.

THE REVIEWS

ready to get it poppin'?

Give us the 411 on your shop to get started.

OH, FOR SURE